Welcome to NorstarTrader.com

March 28, 2020

Hello, my name is Paul Prescott, President of The NorstarGroup and NorstarTrader.com. I would like to thank you for visiting our website. Allow me to take a minute here to help you understand what we do and why we do it.

There is an old axiom that states, "You can't time the Market". I believe that saying originated decades ago before computers were widely available to everyday investors and traders.

The truth is that you can, in fact, time the Markets. There is evidence professionals do it all the time. For instance, take Renaissance Technologies, a hedge fund we follow. They typically trade in and out of positions every few days, otherwise known as Swing Trading. Granted, they are mathematical professors and I'm sure they apply complex algorithms to their system, but the basis of their process is timing the Market.

It is estimated that 80% of the trades made in the stock market are executed by Artificial Intelligence (AI). All of these systems are TIMING the market. The phenomenon, also called algorithm or algo-trading, refers to market transactions that use advanced mathematical models to make high-speed trading decisions.

In order to test the theory that we can time the Market, The Norstar Group has developed a computer based technical trading system that enables us to make trades at the correct time to maximize profits. While we DO NOT recommend stocks to buy and sell, we encourage you to see what we are trading with the timing of those trades.

Take a look at the chart below. It doesn't take a Market Strategist or a Rocket Scientist to figure out that the Market was overbought in February of this year. Our team cleared out of the Market, watched it fall and just recently we started taking small long positions in late March in order to participate in the current counter-trend rally.

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To be sure, timing isn't the only factor in achieving solid returns. Good fundamental analysis of each prospective company is essential. With that said, The Norstar Group does not perform fundamental analysis, but instead relies on selections made by the top firms in the country. These firms include the aforementioned Renaissance Technologies, Warren Buffett's Berkshire Hathaway, The Motley Fool and others. Their current holdings are freely available within the Securities and Exchange Commission's Form 13F Report that they file every quarter.

Combining vetted fundamentals with technical trading (i.e. timing the market) is the cornerstone of our trading methodology. When I speak of fundamentals, I am implying going long on bullish companies. The other side of the game can be played just as easily using similar methods. You can short fundamentally poor companies. While we primarily concentrate on going long, we do not rule out shorting as a tactic we might choose to employ at some point in the future.

My colleagues and I cordially invite you to sign up for a complimentary subscription to watch our trades. Free access will provide you with Buy, Sell, and Caution status for the stocks that we are watching. At the appropriate time, we will close the door and begin our paid service, but for now it is strictly for educational purposes only. Please remember we are NOT RECOMMENDING that you buy or sell any stocks we have listed.

Thank you and enjoy!

Paul Prescott
The Norstar Group, Inc.

All content is provided as information only and should not be taken as investment or trading advice. Any investments, trades, and/or speculations made in light of the ideas, opinions, and/or forecasts, expressed or implied herein, are committed at your own risk, financial or otherwise. For further details, please refer to the Disclaimer.